Hiring is difficult, but hiring for a startup can be even more difficult. Bad hires can cost you a lot, and for a startup, they can really be fatal. As a new…
Sales is an important business function for companies across scale, size, or industry verticals and if your sales function is not streamlined for success, important deals can slip through your fingers like…
A well-defined and well-executed email marketing strategy goes a long way in bringing new business to your company. However, a lack of proper planning leads to the customers and prospects being apprehensive…
When you think about social media to promote or advertise your business, Instagram isn’t probably the first option that you think of. Typically, you might consider Facebook Ads or Twitter for networking…
As a startup business founder, you must know the importance of every penny – unlike big businesses, who voluntarily invest thousands of dollars on a monthly basis for marketing, startup entrepreneur may…